SEO Services

SEO Is Now More Important Than Ever

Local SEO,SEO,SEO Services

 

SEO Is Now More Important Than Ever, So Why Do Local Businesses in Atlantic Canada Give Away Sales To Other Local  Competition?

SEO is the art of optimizing your website and getting found in major search engines like Google for your keywords!

Content is still a major factor when it comes to search engines having the power to rank your site high. Well written  articles, YouTube and Vimeo videos, picture galleries, work portfolios, testimonials, citations, and social media sharing all lead to obtaining a higher page rank from search engines.

Targeting customers on social media channels is important in that others get to share your content, articles, news, and information about your products and services with friends and family on their Facebook Pages, Twitter channels, and LinkedIn pages to name just a few. Create an article and include a YouTube video. Just watch it go viral if you optimize it correctly. This is where website optimization experts come in.

 

Experienced SEO Consultant

An experienced SEO consultant can drive website traffic, create video testimonials, create and manage social media channels, and bring in new leads and revenue.

An SEO expert is a very important part of your team. The only difference is that you don’t have to pay out expensive full time wages but higher a new staff member to look after all your internet marketing duties. Just higher a local SEO firm for a fraction of the price, and pay one low monthly subscription price that will take care of all your website, SEO, and Social Media Marketing needs.

There are many 3-in1 package that you can choose from starting with the SEO CORPORATE PACKAGE.

Start Off With A FREE SEO ANALYSIS of Your Website!

Quality content will drive SEO like never before and companies thrive to become a major player in local search engines results pages. Website content tends to grab Google’s attention as it should. Why give away business to your competition locally, when you can harness the raw power of SEO and SOCIAL MEDIA?

Getting your site found atop the search engines is a must these days and building strong off-page backlinks to your website may be the difference between having a mediocre year of sales and having a great year with lots of website traffic, email request for new business, and more revenue than ever before.

SEO isn’t rocket science but it is an ever changing field of expertise to even the savviest of SEO experts in Nova Scotia. Beginners who have just built their first website think they know how to optimize a site but after weeks of frustration, find that their website is no where to be found in search engine results pages.

 

3 Important Elements That Matter With SEO

There are three important elements that matter with SEO when optimizing your website.

1. Keywords

Keyword Research is very important when starting out to optimize your website. Find out what keywords people are searching for. For a website to rank high in Google and other major search engines,  the website has to have the main keywords and keyword phrases that people are actually searching for on the web.

Once you have created a list of keywords for your website, you will have to use them in several areas including your URL, titles, headers, text, images, links to other page content, as well as to external links which search engines love.

Knowing how many times to use keywords, and just where to use the keywords is where an SEO expert would come in handy. Using a particular too many times can get your in hot water with certain search engines. You may get flagged for spam if you overuse a keyword. Just a heads up.

2. Content

Most SEO consultants in Atlantic Canada agree that the phrase “content is king” still holds true in terms of search engine marketing. A website that has accurate and well placed keywords throughout the pages and posts on a website will always rank higher than a website with little or very poor content. Content is the “gas” that drives the big SEO engine. Without quality content you website will never be found in search engine results.

Creating quality content for your website now, more than ever, plays an important role when it comes to hiring a reliable and affordable SEO company in the Maritimes.

3. Backlinks

Backlinks matter in a big way when it coming to SEO. Backlinks are links on the web that point to your website. The actual number of backlinks can be helpful if they are quality high PR backlinks from high ranking authority sites and other Web 2.o properties.

So if you have enough quality backlinks on the internet pointing to your website, your site will soon be seen by Google as an authority site itself. Your site will become popular and rank higher and higher as the quality of the backlinks begin to grow.

If the sites that contain your link have related and quality content themselves, then search engines will rank your site higher than other local competition. The more sites that point to your website with related content, the more points you will get from Bing, Yahoo, and Google.

SEO in 2014

local seo services,SEO,SEO Services

SEO in 2014 hasn’t changed all that much compared to previous years. You still get credit for great content writing and becoming an authority in your niche. Google still does not care for the mass backlinks approach to promoting your site tho. This type of practice is still frowned up.

If you want to get found in top search engine search results pages (SERP) on Google and other major search engines like Bing and Yahoo, you’d better pay attention or hire an SEO expert who practices “white hat” SEO methods.

Looking for a little SEO success in Halifax Nova Scotia in 2014?

Read more.. http://seoserviceshalifax.com/ten-new-rules-for-seo-success-in-nova-scotia

 

Here are a few things to keep in mind for SEO:

1. Brand Building ~ Aggressive link-building strategy will get you de-indexed which means you won’t show up at all in search engine results pages for any keywords your potential customers are looking for.

In online advertising, brands have a unique identity and want to promote their products or services in a certain light. The identity that is associated with this product or service has been built up by professional SEO Experts in a way that when a customer is searching for certain keywords, they will get found on page #1 of Google as expected.

This brand must have original content, articles, videos, images, and even press releases all coordinated in such a way to be original. Google loves and promotes originality by giving this company or brand a higher page rank and most likely a higher index for it’s associated keywords.

2. Social Media ~ Grab the attention of a larger audience thru social media sharing or social networking if you will. Even in a semi-large city like Halifax Nova Scotia you will find SEO professional hard at work re-thinking SEO in 2014.

Social Signals are big in building a higher page rank because of audience interaction and participation. Google has social interactivity heavily factored into it’s algorithm formula for 2014. There is no doubt that Google’s SPAM boss, Matt Cutts, is watching closely, but remember, just don’t build a social networking site like Facebook, Twitter, or Youtube, and leave it like a tumbleweed to blow in the wind, build it up by being original and adding regular articles, posts, comments, etc that force people to WANT to share your content.

3. Backlinks ~ Some say in 2014 that links no longer matter.. this is a myth. Links still matter! You need to build quality backlinks in order get found higher in search engines.

Google knows that links work, but it’s the over-use that has them fuming enough to change the whole philosophy behind SEO in 2014.

Authority links still count and it doesn’t matter if they are do-follow, no-follow, social network links, edu backlinks, or internal links, they still pull some weight. It’s all about quality not quantity nowadays.

Read more on Facebook marketing: http://seoserviceshalifax.com/3-free-guidebooks-for-facebook-marketing-including-mobile